Deezer has signed a new deal with Hungary’s music rights group, the Bureau for the Protection of Performers’ Rights (EJI), to license its AI detection technology.
The French streaming platform said earlier this year that it planned to offer its AI detection tech to the wider music industry. It also made the technology available through its updated Deezer for Business unit.
Under this agreement, EJI now has the right to use Deezer’s AI Detection solution. This makes it the first Hungarian collective management organization able to detect the use of generative AI in recordings released to the public.
EJI does not pay royalties for recordings created with the help of generative AI.
This deal also marks a major change in the relationship between the two sides. Back in 2016, they were involved in a Hungarian court dispute over performers’ rights. Since then, they say they have worked together for nearly ten years to build a more transparent online music market that protects everyone’s interests.
Deezer shared in January that it receives around 60,000 fully AI-generated tracks per day, which is about 39% of all daily uploads to the platform.
The company also found that up to 85% of streams on this type of content were fraudulent. These streams were demonetized and removed from the royalty pool.
Deezer first introduced its own AI detection tool in January last year. Since then, it has started licensing the technology to others, including the French collecting society Sacem.
According to Deezer, the tool can automatically identify and flag AI-generated recordings, helping improve transparency for everyone in the music industry. The company also says it is currently the only streaming service that actively detects and labels this type of content.
Deezer CEO Alexis Lanternier said that music is created by humans and that right-holders must be protected. He explained that this has always been part of Deezer’s mission. He also said the company has built the most advanced AI detection technology in the industry and is now making it available to the whole music ecosystem. He added that Deezer is proud to work with EJI to support transparency and protect human creators.
EJI Director Pál Tomori welcomed the partnership. He said they are working on solutions to protect artists as they compete with machines. He stressed that filtering out AI-made recordings is important, but not enough on its own. He also said that training AI systems should only happen with artists’ permission and proper payment.
Last week, Deezer introduced its updated Deezer for Business platform, which brings together its partnerships, advertising, and technology licensing under one brand.
In its latest financial report, the Paris-based company said it made a net income of €8.5 million in 2025, marking the first time it has been profitable. This is a strong turnaround compared to a €26 million loss in 2024.
