The JENNIE Effect

And honestly, it’s about time we got some new music from JENNIE — the BLACKPINK member’s been on fire. Raw energy, real emotion, vibey atmosphere — she’s got it all.

The Sound Hits Different

So, JENNIE took the stage at Open’er Festival — 17 tracks, three unreleased songs, the crowd went wild. She played “Lock It Down” — a dance-pop banger — and “Heaven,” an emotionally-charged heartbreak song. Then there’s “Less Than A Lover,” a dreamy summer ballad — it’s special, lowkey romantic. But what’s next? The thing is, JENNIE can’t wait to share this new music with us soon — and neither can we.

She’s been working with some big names — Tame Impala, The Weeknd — and it shows. “Dracula” is a collaboration with Tame Impala — it slaps. “One of the Girls” with The Weeknd is another standout track. And let’s not forget her debut solo album Ruby — it’s the perfect mix of sounds. You’ll probably find yourself putting it on repeat, especially “Dracula” — it’s that good. Real talk, in a year of polished pop, this feels refreshingly raw — it’s a breath of fresh air.

And, somehow, JENNIE has been on one of the most sustained chart runs of any K-pop solo artist in Billboard history — no joke. How is this her first major release? When did indie get this fearless? Gotta say, JENNIE is killing it — and we can’t wait to see what’s next. You can check out more about JENNIE on Wikipedia — it’s a great resource, honestly.